A digital incentive tied directly to the products you need to move. The barcode scans at checkout, the discount applies instantly, and the purchase is tracked — with no coupons to clip, no codes to enter, and no opportunity for fraud or misuse.
Traditional coupons were built for a different retail environment. Today's marketers need greater control, better attribution, and verified purchase validation.
Most digital discounts can be applied to anything, stacked, or misused. Barcode Buck$ is tied to a specific UPC, validated at the point of sale, and controlled by program rules — so brands only pay for the exact purchase behavior they're targeting.
Locked to exact product UPCs. Consumers can only redeem on the qualifying item you've specified, at the retailers you've chosen, within the time window you've set.
Device fingerprinting, participation limits, and retailer-level validation prevent fraud, duplicate redemption, and unauthorized use — protecting your promotional budget from day one.
Saves directly to Apple or Google Wallet. No app, no login. Lives on their phone until they shop — and reloads automatically for repeat-purchase programs.
Every redemption generates verified purchase data including product purchased, retailer, offer source, and redemption activity. This data helps brands understand which campaigns, channels, and incentives drive real sales — and informs future program design.
Barcode Buck$ can be shaped to fit almost any promotional objective — from new product launch to brand defense to loyalty and beyond.
Barcode Buck$ is redeemable at approximately 65,000 locations across mass, grocery, drug, dollar, club, and online retail — with new retailers added quarterly.
Retail-compatible promotional programs activated across leading shopping environments.
Barcode Buck$ transforms marketing exposure into measurable purchase behavior — deployable through virtually any channel while maintaining purchase verification.
Barcode Buck$ integrates into email campaigns, in-store activations, social, print, and digital — meeting consumers wherever your program already touches them.
Turn incentives into measurable marketing programs.
Fortune 100 CPG brands trust Barcode Buck$ to power their promotional programs.
Barcode Buck$ has powered programs for Fortune 100 CPG brands across trial, loyalty, brand defense, gamification, and retail activation.
Barcode Buck$ is a registered trademark of TPG Rewards, Inc. Programs shown for illustrative purposes.
Tell us your challenge and we'll build a program around it — configured to your products, your retailers, and your objectives.